📘 : Industrial Equipment Nameplates – USA

Overview

A U.S.-based industrial automation equipment manufacturer sought long-lasting, highly legible branding and identification nameplates for their new product lines. As the equipment would operate in environments with high humidity and occasional oil exposure, durability was a top concern.

📍 Client Profile

• Client Code: M-IND112

• Country: United States

• Industry: Industrial Automation Equipment Manufacturing

📅 Cooperation Started

Mid-2023 — This client was referred to us by an existing industrial customer who had previously ordered metal branding plates. After reviewing our samples and pricing, they reached out for a small-batch trial.

🛠️ Customized Product

• Product: Laser-Engraved Aluminum Nameplates

• Material: Anodized aluminum with protective topcoat

• Technique: Deep laser engraving + optional transparent film for anti-scratch

• Application: Equipment outer housing — branding + technical data display

• Size/Format: Various sizes (ranging from 1.5 x 3.0 inches to 2.0 x 4.0 inches)

⚠️ Key Challenges

• The client’s environment involved humidity and light oil exposure, which caused traditional printed labels to smear or fade over time.

• Many machines had curved aluminum housings, making flat plates difficult to adhere long-term.

• The client needed a material that would maintain text clarity and adhesion over years of heavy-duty use.

✅ Our Solutions

• Recommended anodized aluminum for its corrosion resistance and long-term durability.

• Implemented laser engraving to ensure information remains legible even with surface abrasion.

• Added industrial-grade 3M 300LSE adhesive backing, engineered for textured and low surface energy metals.

• Provided curvature-matching samples during prototyping to help evaluate surface fit and adhesion on rounded housings.

📦 Results

• Initial Delivery: 10,000 nameplates produced and delivered on schedule

• Yearly Volume: Over 40,000 units supplied by Q1 2024

• The nameplate solution was successfully applied to three equipment models, with full branding and compliance support

• The client is currently expanding use of our plates across their full product range

💬 Client Feedback

“The quality of the nameplates exceeded expectations — they feel premium, are perfectly readable even after abrasion tests, and really elevate the visual branding of our machines. We’ve made them a standard across our product lineup.”

🔗 Related Resources

• Custom Industrial Nameplates

• Request a Sample

• Get a Quote

• Himgo’s Advantages